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Simplify Seafood

A modern seafood sales & operations platform that solves problems messy whiteboards, handwritten tags, and homegrown spreadsheets just can't handle.
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An Operating System for Growing Seafood Businesses

BlueTrace is an "operating system" for seafood companies that want to get work done better.  Desktop-web & mobile apps work harmoniously with rugged BlueTrace paper and partner TSC printers to make your operation hum.

Start small -we can grow with you. Save time, reduce costs and errors, and increase margins with a platform that’s as focused on your business as you are.

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WE GROW WITH YOU

7.5 M Tags Printed
500+ Seafood Companies
27+ States/Provinces

BLUETRACE PRODUCTS

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Print & Log
Easily and affordably print compliant shellfish/seafood tags and labels while you capture all the data in FDA compliant receiving and shipping logs.
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Inventory Management
Easily buy, sell, manage and transform seafood inventory and get financial visibility into what’s working for you and what’s not.
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ALL-IN-ONE SEAFOOD PLATFORM

Our all-in-one software is designed exclusively for seafood producers and distributors, combining all your critical operations—receiving, shipping, digital logs, sales orders, purchasing, picking and packing, item and price management, real-time inventory tracking, and compliance with the latest FSMA 204 food safety regulations.

Purpose-built for the unique challenges of seafood, our platform is designed for use in real-world environments, from waterproof labels to mobile-friendly systems for wet conditions. This modern, connected platform makes managing your seafood business easier and more efficient, offering seamless integration with your existing hardware, software, and processes.

Compliance is at the heart of what we do, with built-in tools to ensure you meet all regulatory requirements. Designed for ease of use, our platform is ideal for workers on the floor and in the office, delivering speed, simplicity, and cost savings.